As reported by the Pharmaceutical Business Review, a major growth in the generic pharma sales is forecast in EU countries such as Germany, France, the UK, Italy and Austria.
The spurt has been predicted by Genmed Holding who primarily focus on delivering low cost pharmaceutical drugs. They believe the growth will be fuelled by an increase in demand by GPs, hospitals and specialists.
The generic drug market is already a healthy one, seeing recent increases of 7.7% in 2009 from 2008.
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